Accounting firms grow through referral and recognition, and the most valuable clients are the ones with complicated returns. Independent physicians, practice owners and high-earning clinicians all fit that description, and they are concentrated on the hospital campus.
Why Accounting Firms Brands Advertise in Hospitals
A CPA firm serving a local market needs to be known to a few hundred of the right people rather than to everyone. Campus advertising reaches business owners and high earners with far less waste than any broad local channel.
- Independent physicians and practice owners have genuinely complex tax and entity needs
- Medical practice managers handle payroll and bookkeeping decisions and are on site daily
- High-income clinicians face planning questions that go well beyond a simple return
- Seasonal messaging around filing deadlines can be scheduled precisely
The Audience You Reach
Campaigns reach physicians in independent practice, medical office and practice managers, hospital administrators, and the wider healthcare professional audience.
Where Your Message Appears
Staff and physician-accessible areas plus the cafeteria reach the professional audience. Medical office venues are often a better fit than the main hospital for practice-owner messaging.
Products That Innovare Offers
Every Innovare Media installation is placed at no cost to the healthcare facility, which is why our network reaches nearly 300 hospital venues. Advertisers choose from custom LCD displays, mobile charging stations with embedded screens, and digital kiosks for longer-form messaging. All content is managed remotely and can be updated in real time.
Get Started with Innovare Media
Flights can be weighted toward the first quarter and the extension deadline rather than running flat across the year. Our network spans 31 states and nearly 300 hospital venues. Contact Innovare Media for availability and pricing near you, or browse the other industries we advertise for.
