Teamwork is the ability to work together toward a common vision. The ability to direct individual accomplishments toward organizational objectives. It is the fuel that allows common people to attain uncommon results. –Andrew Carnegie
Nick Lieberman

Nick works on strategic projects with the New Business, Sales, and Ops Teams as well as his daily finance responsibilities. All this is a piece of cake compared to juggling his three boys at home who never sleep.
Nick began his career in New York City in Global Clearing Services and Commercial Securities as a Controller for Bear Stearns. After the 2008 merger, JP Morgan Investment Bank hired Nick to price intricate and exotic securities with their fixed income trading desk. He is a graduate of Lehigh University in Pennsylvania, with a double major in Accounting and Finance. Nick is a fourth generation entrepreneur and small business operator. After a thorough market analysis, his entrepreneurial spirit led him to create Innovare Medical Media in April 2010, to develop a new revenue stream and marketing venue for healthcare organizations. Outside of the office, you may find Nick spending time with his wife and trying to keep up with his three sons. Skiing down double black diamonds in the winter and hacking away on the golf course in the summer are a few things that Nick enjoys.
Nick is responsible for New Business Development, Project Management, Financial Planning, and whatever else that needs to get done!
Michael Ricciardi

Mike is responsible for New Business Strategy as it relates to our Hospital partners and also oversees our Sales Organization. He has come up with some of his most effective strategies while between holes on the golf course.
Mike joined Innovare after an eight year tenure at Pfizer Inc., the world’s largest research- based pharmaceutical company. At Pfizer, Mike assumed several roles in sales and training initiatives, which allowed him to work as a liaison between many of the markets within Pfizer. These included marketing and medical functions, in addition to the managed markets system that allowed Pfizer to develop stronger partnerships with their accounts. Mike also collaborated on the launch of the largest closed-loop, multi-channel marketing program at Pfizer. This program maximized the value of individual interactions with a specific focus on market segmentation. In addition, this provided a platform through which Pfizer could align more closely with the needs of Hospitals and better discern the impact of patient flow and healthcare utilization. Mike holds a MBA in Management from Hofstra University in New York, as well as a B.S. in Finance from St. John’s University in New York. His wife, Kathleen, a fellow St. John’s graduate, is a Senior Physician Assistant in the Department of Medicine at New York Presbyterian Hospital/Weill Cornell Medical Center. Outside of the office, you may find Mike trying to maintain his handicap on the golf course, or spending time playing with his family.
At Innovare, Mike is responsible for New Business Development and Strategy as it relates to our Hospital partners.
Julie Serratelli

Julie is responsible for Graphics Coordinating and New Business Design. She takes pride in her jersey accent and truly believes Disney World is the Happiest Place on Earth.
After graduating from William Paterson University in 2008, Julie began her career at CLI Interactive focusing on graphic design and project management. She has over 9 years of professional experience working on complicated and sophisticated print and web-development projects. Outside of the office you may find Julie losing track of time while riding horses or exploring the wilderness with her dogs (Lacey and Nala), family and friends.
At Innovare, Julie manages the graphics coordinating for our hospital markets and is the leader of the new business design team preparing proposals and special graphic related projects.
Jim Lutz

Jim is the Design and Project Manager at Innovare, responsible for new projects as well as maintaining existing community displays. Jim is best known for inventing the Taco Tuesday.
Jim has worked as a Production Supervisor for over 30 years where he has been responsible for supervising various types of construction and installation, from Fluid Dynamics/Dust collection systems to interactive displays. Jim has also been responsible for projects at Interspace Services Inc., installing new construction at various airports throughout the country. Jim has demonstrated a mastery of all current equipment specifications and necessary installation requirements.
Jim is responsible for Innovare’s project construction and installation and will ensure the implementation of all aspects of the program. This includes the planning of the project and timeline specifics in coordination with the hospital administration and external construction.
Mark Lieberman

Mark brings a parallel business experience to Innovare as our Strategic Planning professional. He can also be seen hiking 14,000 foot mountain peaks “fourteeners” in Colorado.
Mark spent twenty-four years building Interspace Services Inc. into the world leader of small and mid-size airport advertising concessionaires with over 200 contracts worldwide. He helped create a +$20 million new annual revenue stream for these airports by attracting over 8,000 local display clients (obviously, not by himself!) in airports such as Westchester County (NY), Newburgh (NY), Albany (NY), Burlington (VT), Manchester (NH), Providence (RI), Allentown (PA), and Wilkes-Barre/Scranton (PA). The business was sold in 2006 to the world’s largest out of home advertising company, Clear Channel Outdoor, where Mark was Co-CEO of the combined $150 million airport group until 2009. Mark graduated from Lehigh University in Pennsylvania, with a B.S., B.A., and a MBA, and was a World Cup Gold Medalist and two-time NCAA wrestling champion.
At Innovare, Mark is responsible for Strategic Planning, Program Design, and Program Oversight.
Liz Zuk

Liz is responsible for driving sales revenue, managing sales activity, and motivating our team. Liz can be found making snow angels with her daughter.
Liz Zuk brings more than 10 years of experience in the advertising industry. She began her career in sales with Clear Channel Airports, formerly Interspace Advertising, where she produced over $4 million dollars in a 4-year period. After her sales success, Liz transitioned into a Sales Management role where she managed over 45 markets, generating nearly $8.5 million dollars in revenue. Her ability to be a key listener has allowed Liz to deliver some of the most successful advertising campaigns in the U.S. to her clients. Leveraging her skillset, Liz has received numerous commendations for her high level of customer service and leadership throughout the years. In the midst of her hard work & dedication, she enjoys many activities ranging from surfing to bungee jumping. When she is not on her extreme adventures, Liz is busy keeping up with her 7 year old daughter and is actively involved in volunteer work for her daughters school.
At Innovare Medical Media, Liz is the Sales Manager, responsible for hospital programs and ongoing efforts in maximizing sales revenue for our Hospital programs. She is also responsible for training and developing our sales team to be the best in the industry.
Samantha Sampey

Samantha is a Marketing Consultant at Innovare after developing her skills with an Entertainment Agency in NYC. She is always off on crazy adventures like camping on the beach or in the mountains of Vermont!
Samantha is a Marketing Consultant at Innovare after starting her career as a recent college graduate with an Agency in New York City. There, she specialized in Branded Entertainment and Strategic Partnerships. She enjoys the energy and excitement of city life but doesn’t miss a chance to escape to the beach on the weekends in the Summer!
With years of experience in the Hospitality industry, Samantha has developed her expertise in client relationships and thrives in any dynamic, fast paced environment. As a young athlete, Samantha has always focused on the importance of teamwork yet strives to hit one out of the park!
Samantha holds a B.S. in Sports, Entertainment and Event Management as well as an A.S. in Marketing Communications from Johnson & Wales University in Providence, R.I. Her previous business experience includes inside sales, account management, sponsorships, product placement and integration, strategic partnerships, and research and negotiations. She is markedly passionate about Sales and Marketing, in this ever-evolving environment and believes constant innovation is the key to success!
Lindsay Speranza-Leaman

Lindsay is Innovare’s Graphics and Operations Specialist. She loves her country music, hockey and football! She also won’t eat anything that is colored blue.
Lindsay works directly with our advertising clientele, local service teams, hospital partners and production vendors to coordinate advertising installations at our hospitals. Lindsay is in charge of our digital system and works directly with project management. After developing a love for Graphic Design and advertising while finishing her college studies in London, UK, Lindsay went on to work with National Agencies coordinating Client Campaigns at some of the largest Airports across the United States, Canada and Caribbean. After taking some time off to join her family’s business, Lindsay decided it was time to come back to the Advertising world and joined the team at Innovare. Lindsay is an avid hockey fan (Go Flyers!) and loves to sip on Chardonnay and Cherry Coke Slurpee’s.
Jonathan O'Dowd

Jon is a Sales Manager at Innovare. He is a graduate of Sacred Heart University in Connecticut. When not at work he is typically hiking with his dog or watching football.
Erik Hartranft

Erik has over 12 years of OOH Advertising experience. Out of the office, Erik is a Philadelphia sports fan and enjoys golf even though his swing is worse than Charles Barkley’s. He also enjoys vacationing with his wife Lori.
Erik began his professional career as a radio disc jockey at WLEV and Cat Country 96 in Allentown, PA. He transitioned to his media career with Clear Channel Airports, formerly Interspace Services Inc. where he made significant contributions to the organization for almost 10 years. Before coming to IMM, Erik was National Director of Business Development at McGavren Guild Malls where he worked with local, regional and national clients for advertising in malls across the country.
Kelly Gaunt

Kelly is a Business Development Director at Innovare who recently graduated from Centenary University. She loves working out, spending time with her husband and two dogs, listening to music, and doing anything outdoors!
Kelly is a graduate of Centenary University with a Bachelor’s degree in Communication. At work she is an Outside Sales Consultant but outside of work she is lot more. Kelly maintains a healthy lifestyle while inspiring others to do the same. She’s the wife to a wonderful husband and mother to her four-legged children, Milo & Mia. She is passionate about animals and helping others in need. She’s there to listen when most people would walk away. She loves a good challenge (and overcoming them), the beach (and spending long weekends at her beach house), music and concerts, hiking, fishing, four-wheeling, skiing, traveling, playing and watching sports-GO EAGLES, she loves DIY projects, and drawing. Most of all, she loves to be happy and strives to make each and every day better than the last!
Marianne Pish

Marianne is one of Innovare’s Graphic Coordinators and is the Executive Office Administrator. Marianne is responsible for maintaining the well-being and organization of the office, but also works directly with our hospitals and clients to launch new programs coast to coast!
Marianne grew up in rural New Jersey, attended college in Philadelphia (Go Eagles!), and lived in San Francisco, CA, for a change in pace. She is now settled back in New Jersey with her husband Jonathan and two children Roxanne and Jonny. Marianne is a busy mom of two under-two, but when she finds some nonexistent time to herself, she loves to sleep in past 6am, brunch with her girlfriends, and shop at Target for non-essentials. Marianne wanted to work closer to home with a very supportive team, which led her to Innovare, and the rest is history!
Dawn Capobianco

Dawn started at Innovare in 2017 as VP, Finance – Bonus, she’s also a certified CPA! Before starting at Innovare, Dawn graduated from Lehigh University and comes to us with 12 years of previous experience at HBO Sports in NYC. Outside of work, Dawn is a busy mom to her two kids (8yrs & 10yrs), and will soon have a new puppy in the mix to keep them all busy. A few fun facts about Dawn; She is a twin and married a twin, is the queen of mom jokes, and loves to indulge in watching the bachelor.
Leila Jabbar

Leila comes from 6 years in the health insurance field working in service and sales. Going above and beyond for clients is something she is familiar with, takes pride in, and applies daily in her role at Innovare.
Leila attended Kean University where she studied Global Fitness and Wellness. In 2013, she began working for a health insurance company as a customer and client service representative. In 2017, she earned her Life and Health/Accident Insurance Producer Licenses in the state of NJ and transitioned into her role as an Associate Account Executive in sales. Feeling unfulfilled in the corporate world, Leila sought out to find a career to fuel her passion, with an amazing work culture, and supportive team which led her straight to Innovare.
Outside of work Leila loves time spent outdoors hiking, working out, and seeing new places. She spends as many weekends as she can in the spring through fall down the Jersey Shore with her toes in the sand. She enjoys all different types of music and catching a good concert or music festival. She loves to be challenged, working with all different types of people, and giving back to those in need. Most of all, she believes in giving good vibes, being kind, and living a positive life!
Matthew Malejko

Matthew is a Marketing Consultant at Innovare Medical Media. With a vast understanding of sales and customer service, Matthew now partners with local leading businesses and corporations to help them promote their individual services and branding within the hospital setting. After managing a million dollar book of business in the automotive industry, Matthew truly understands what it takes to drive conversations and to take every detail into account.
Matthew kick started his career as an intern at Enterprise Rent-A-Car, from there he worked up the corporate ladder and was a branch manager for 2 years. With a successful background in sales, Matthew found that Innovare offered him the sales incentives and growth opportunities that he had been looking for. While working hard to create new partnerships, Matthew strides to think outside the box to find solutions for his clients.
Matthew is a born and raised New Jersey native. He commuted to Centenary University where he continued his collegiate wrestling career and obtained a degree in Business Administration. Today, Matthew continues to give back to his local community, he serves on his townships volunteer fire department and he is a committed community activist. In his free time, you will not find Matt sitting at home. He is always looking for new hiking spots and you can often find him reading up on his local history.
Thomas Campbell

Tom Joins Innovare with 15 years of finical service and healthcare sales experience from Prudential. He also brings 20 Years of Human Resources and Operation Budgeting Management experience with Risdon Corporation, Burroughs Corporation and Supreme Heating & Air Conditioning. Customer Service and doing what’s important now for both our customers and business is priority one.
Tom Attended Both Somerset County College Liberal Arts program and The American University. Tom also served on NJ Department of Health and Labor sub committee boards over the last seven years.
Outside of work Tom enjoys family time and experiencing life with his wife, Nancy, three children; Courtney Caitlyn, and Joe, along with his two grandchildren Aria and Sawyer.